What a cookie is, in short
A cookie is a small line of text that a server may ask a browser to store, so that a later request can send it back. Similar technologies include local storage and session storage in the browser, tags that set identifiers, and a small number of pixels that load from another domain to confirm that a page was viewed. In this text we will say “cookie” to include those when the effect is similar for your choices. Many cookies are first-party, meaning the same site you see in the address bar sets them; some are third-party, meaning a separate domain sets them, often for analytics, video, or advertising tools.
Strictly necessary and functional storage
We use storage that the site needs to work as you expect, including a record of the choices you have already made in the cookie banner, so we do not ask you the same thing on every page during one period. This category may also include a token that helps a form or security filter notice automated abuse, or a preference such as a reduced motion hint when we offer that control. The legal basis in many regions is a legitimate interest in running a service that is available and not harmful. You can still delete such storage in your browser, but the site may then forget your prior answers until you set them again.
Analytics, when you allow them
If you switch on analytics in our settings, we or our vendor may set cookies to distinguish one browser from another, to count how many times a page is opened, to see a rough path through the site, and sometimes to know which city-level region a request came from, without using that path to set a price in real time. We use this information in aggregate. You may switch analytics off in our tool, and the existing cookies may need one refresh or a manual delete to disappear, depending on the browser.
Marketing, when you allow them
Marketing storage may be used to measure whether an advertisement you saw elsewhere was followed by a visit here, to cap how many times a creative is shown, or to group audiences for future campaigns, within the features we actually connect. We do not sell your personal data as a list. If you reject marketing, we will not set new marketing tags that depend on that choice, subject to the limits of the tools that are online at a given time.
Duration and your browser tools
Some cookies expire at the end of a session, when you close the tab or browser, and some persist for a period such as a few months, especially when they remember a consent state. The consent record we keep in local storage stays until you clear it or you change the consent flow. You can also use private browsing, block third parties, and install extensions, knowing that a very strict profile may make parts of the site look incomplete until you add an exception. Our banner offers Accept all, Reject, and a detailed panel so you can make a clear choice in one place first.
International transfers in relation to tools
When a vendor is based outside your country, standards such as the GDPR require safeguards for personal data, including the IP address a tag might see. We select providers who publish their legal posture and, where it matters, use approved transfer tools. A transfer does not, by itself, change your rights, but it may point you to a second privacy notice the vendor offers.
Your rights and questions
Depending on your location, you may be able to ask what personal data a cookie has contributed to, to correct or delete that where it is wrong or no longer needed, to object in certain cases, and to complain to a regulator. We handle requests you send to the email in the callout, and for requests that are really about a third party’s tag, we will help you know who that is. If you are only browsing and never fill in a form, the personal dimension may be limited, but the rights still matter when they apply to you.